Earning on Autopilot: How to Craft Blogs that Generate Cash and Freedom

Earning on Autopilot: How to Craft Blogs that Generate Cash and Freedom

Hello freedom seekers! I'm Zigmars, your all-weather guide to online earnings and self-reliant financial freedom. Are you tired of the tedious 9 to 5 grind? Don't you wish you could escape the rat race and buy that dream house or luxury car that you've been yearning for? Imagine if you could turn the tables and start to make money work for you, even while you sleep. Welcome to the exciting world of earning on autopilot!

My journey began as an experiment, dabbling in affiliate marketing, Google/Facebook ads, and digital content creation. After a string of trials, errors and countless late-night coffees, I developed a proven system that now generates a sustainable income straight from my cozy home office. My mantra is simple - work smart, not hard. And I'm here to show you how to turn a craft as common as blogging into a gold mine, assuring you not just money but also the much-coveted freedom you deserve.

Imagine a world where you wake up each morning not to the ear-splitting sound of an alarm clock but to earnings automatically accruing on your online platforms. Picture yourself working with a view, say from a beachfront hut or a high-rise balcony, instead of a cramped cubicle. Lust after that shiny convertible or dreamy mansion? It's all within your grasp! The secret lies in creating blogs that don’t just speak to people but also command cash.

As you journey with me, you'll explore the real, honest opportunities the online world offers. You'll learn to avoid the noise and scams, focus on the profitable niches worth your time, and use your passion to fuel the financial freedom you desire. The journey won't be easy, but remember, as the great Les Brown once said, "You don't get in life what you want; you get in life what you are." And you, my friends, are freedom seekers, go-getters, and dream chasers.

So are you ready to turn those dreams into reality? If your heart says "Yes!" let's ride this journey together and break those shackles of the 9 to 5 with blogging! Choose financial freedom. Choose to earn on autopilot. Choose a life lived on your terms!

What are the benefits of earning money online through blogging on autopilot?

Making money on autopilot through blogging can benefit individuals seeking financial freedom and flexibility. This passive income technique is steadily gaining popularity as more and more people recognize the potential of monetizing their blogs effectively. Here are some key benefits of earning money on autopilot through blogging:

Time and Location Freedom

When we explore the potential magnificence of earning money online, an automated system, such as passive blogging, is one of the most liberating aspects. The beauty lies in its power to set you free, freeing you from the constraints of time and location. Imagine a steady stream of income flowing to your bank account even when you are basking in sleep or engrossed in your favorite hobby! This isn't just a dream; it's a reality you have the power to create through the magic of online entrepreneurship. 

Imagine using time as an ally instead of engaging in a constant battle against the clock. You can be free to use your hours in pursuit of deep relationships, travel adventures, pushing physical boundaries, crafting a healthy lifestyle, or drinking deeply from the well of knowledge. Simply put, time becomes your servant and not your master, all thanks to passive blogging. This is not about escaping work but designing a life where work serves you.

And then there's the triumph over geography. With a setup that's 100% online, you no longer need to fret over the hustle of a daily commute or be tied down to any physical location. Whether it's the tranquility of a rainforest retreat, the serenity of a sunny beach, or the comfort of your cozy couch, you can take your work and make any place your office. As long as you're connected to the digital world, you're connected to your source of income.

From my journey and the success of countless entrepreneurs I've coached, I can tell you with absolute certainty that this is not only possible - it’s happening right now to people like you. The real question is not 'Can this be done?' but 'Are you ready to tap into the limitless possibilities of your life?' So, are you?

Residual Income

Residual income, or as I'm inclined to refer to it, the cornerstone of financial liberation, is what sets the extraordinarily wealthy apart from those barely getting by. In essence, residual income is a revenue stream that persists long after the initial work is accomplished. To reinterpret that for the digital world, imagine crafting an evergreen piece of content - a pearl of wisdom written once yet continually generating traffic and revenue over the long term. This, my friends, is the new face of residual income.

One method to generate residual income is through the art of blogging. Now, blogging may seem antiquated to some or perhaps oversaturated. But write off this method at your peril. Blogs are filled to the brim with the potential for residual income, and mine have been a consistent source of success. The key to unlocking this potential is to make your blogs evergreen, full of timeless truths and insights that continue to invite readership month after month, year after year. 

Think of your blog like a bountiful garden that yields continuously even when you're not actively cultivating it. The seeds you have sown grow into sturdy perennials with firm roots, drawing in a steady stream of visitors and revenue for you to reap. 

There are numerous pathways to monetizing these plants in your garden. My favored method is affiliate marketing. Promote the products or services that you find value in, trust and use, and earn a substantiated commission off the referrals. No product of your own? No problem! Affiliate marketing is a brilliant method to generate income when starting your journey toward creating digital products. 

Another way to tap into the river of residual income is through sponsored posts and advertisements. With companies constantly seeking popular channels to promote their products or services, your garden of evergreen content is a fertile ground for influential partnerships and mutual growth. And never dismiss the power of creating and selling your digital products. Ebooks or online courses can serve as a perennial income source and elevate your authority status within your niche.

Staying constantly abreast of emerging trends is key, not just to jump on every new bandwagon, but to recognize which wagon is heading towards financial freedom and which strays into the barren wasteland. The world of residual income contains plenty of fertile ground for those ready to sow the seeds of their future prosperity. Remember, the key to creating wealth isn't about working harder but working smarter. Residual income is the epitome of smart earning.

Residual income isn't light work initially, but as any farmer can tell you, the fruits of labor taste the sweetest. A revenue stream that doesn't dry up when you take a step back is financial freedom realized. It's the path to breaking free from the paycheck-to-paycheck cycle and living on your own terms. It’s about creating a sustainable future, tailor-made for you. Residual income is the key to unlocking this wealth and living that enriched life you've only dared to dream about. It's time to manifest the financial future you deserve. 

Tony Robbins has always said, "Success is doing what you want to do, when you want, where you want, with whom you want, as much as you want." Residual income makes this possible. So, cultivate your garden, water your seeds, and watch your bounty grow. Allow residual income to be the driving force that propels you on this journey toward wealth and financial freedom.

Scalability and Unlimited Earning Potential

With the capability of scale and the enticing allure of boundless income potential, blogging is not just a simple medium of self-expression but a powerful avenue that can transform your financial destiny exponentially. If leveraged correctly, it's a tool that could unlock dimensions of prosperity previously unimaginable.

Picture this - with each insightful and engaging content piece you produce, you lay another stone on the majestic path that leads straight to a floodgate of entrepreneurial success. You mimic the course of a flourishing river, whose vast, surging waters etch away at the surrounding landscape, increasing its path and reach with each passing moment. This is what consistent, high-quality blogging does. It brings you a steady stream of traffic that could evolve into a ferocious torrent augmenting your blog's monetization potential and visibility.

And here's where the magic lies - this traffic becomes a correspondence, an asset. The more you attract, the higher your golden opportunities to maximize your income shoot. With digital entrepreneurship, you're not confined within the rigid walls of a traditional 9-5 job. The digital world is your playground where traditional boundaries cease to exist, and the ceiling of income limitations evaporates into the ether. 

This digital journey once embarked upon, presents the chance to cultivate multiple diversified and lucrative income streams. Imagine sharing your knowledge in an immersive online course, providing transformative one-on-one coaching, or penning an eBook that empowers and educates your readers on a subject you’re passionate about. Perhaps you could even traverse the trail of innovation, launching your unique product or service into the marketplace. Thus, the scalability of blogging unveils the chance to transcend financial boundaries, offering an unlimited expanse into the horizon of opportunities and financial freedom. 

The modern world offers endless bases to cover with the advent of expansive technological advances. Staying ahead of these trends, identifying the most viable earning opportunities, and avoiding the pitfalls, is the strategic chess game that successful digital entrepreneurs thrive on. You, too, can champion this game. Your financial success story is waiting to be written - all you have to do is give it a voice.

Low Startup and Overhead Costs

Embarking on the entrepreneurial journey can be daunting, especially when confronted with the potential capital that most ventures demand. But fear not, for I bring you a beacon of hope, a path laden with possibilities yet devoid of exorbitant startup expenses – blogging. 

Blogging is a strong testament to the power of modern digital entrepreneurship, breaking the financial barriers that have kept many from realizing their business dreams. A venture in blogging doesn't require an intimidating cash injection, making it an impeccable fit for those who desire advancement but find themselves pinched for resources. 

Setting up a blog demands merely a few essential elements - a domain name symbolizing your unique digital identity, reliable web hosting to ensure your blog stands robust, and a content management platform that acts as the backstage, the control room of your blog where its magic is crafted. WordPress stands undefeated in content management systems, offering user-friendly interfaces and countless customization options. The financial implications of these basics are marginal, and they serve as a small price to pay for the ocean of opportunities they unlock.

The sustainable glory of blogging lies in its minimal overhead. Once set up, your blog asserts itself like a self-sufficient organism needing occasional tending rather than rigorous maintenance. Its thirst for resources is scant, provided your digital empire leans towards digital products instead of physical ones. It keeps its hunger for capital low while its profit potential knows no bounds. 

A blog is an engine of possibilities, fueled by your ideas and steered by your ambitions. It is a vessel that, if navigated accurately, can lead you to the shores of financial freedom. The low startup and overhead costs enable everyone to board this ship and set sail toward prosperous horizons, regardless of their financial circumstances. And isn't that the essence of modern entrepreneurship, the principle of inclusion and equality? Blogging offers just that, making it a winning contender in online money-making.

Personal Branding and Expertise Development

Unlocking your true potential and carving out an influential personal brand in the marketplace relies heavily on developing your expertise. Additionally, there are few ways as compelling to mark your territory in the digital world than blogging. In the grand tapestry of entrepreneurial ventures, blogging emerges as a democratized choice, where your startup costs are barely a whisper compared to the potential roar of your success.

You must procure a domain name and a reliable web hosting service for this endeavor. Throw into this mix a trustworthy content management system like WordPress, which acts as your cockpit, propelling your thoughts, expertise, and messages into the stratosphere. Barring these foundational expenses, your journey into the blogosphere is practically free of significant financial shackles. It's an opportunity within reach for those operating on a shoestring budget or individuals daring to dip their toes into entrepreneurial waters without causing significant waves in their economic stability.

The recurring costs involved in keeping your blogging enterprise afloat are refreshingly minimal. This is especially true when you opt for digital products as the centerpiece of your monetization strategy. Physical items bring with them the weight of manufacturing, stocking, and shipping costs – unnecessary and cumbersome baggage that you can easily discard by choosing the digital route. Therein lies the allure of the blogging venture - it's an accessible income technique for individuals with financial constraints or those wishing to initiate a business with a low, upfront investment.

Innovating your brand and honed expertise is like firing a flare into the sky, a beacon of light that illuminates you amidst a sea of competition. Blogging emerges as a robust marketing strategy, helping you navigate the digital realm and reach unprecedented heights. The blog is your stage; it's the platform where you showcase valuable insights, add unique flavors to the narratives, and create a profound impact. 

Therefore, blogging is not merely a platform to share your thoughts but a forceful tool enabling you to stamp your authority, carve a unique niche, and contribute to the chorus of voices, bringing forth a grand symphony of ideas, insights, and innovation. Ultimately, consistent blogging lets you assert your personal brand more prominently, amplifying your voice and heightening your visibility in the competitive marketplace while developing your expertise.

Creative Outlet and Personal Satisfaction

For countless bloggers around the globe, the journey of crafting precious content and earnestly connecting with their audience springs forth from a well of unsurpassable profound fulfillment and creativity. It is a platform that allows for the seamless blend of sharing unrivaled knowledge and fervent passion on a subject matter that resonates deeply within their souls. It's not just a simple transaction of information, but an embodiment of individual creative expression, an outward reflection of their interior passions brought to life in a medium that allows for connection, education, and mutual growth.

Indeed, the potential to generate a sustained income stream from such passionate pursuits is a meritable achievement in its own right. But the real treasure is the personal satisfaction derived from orchestrating an endeavor you ardently love, and the degree of mastery you possess over that subject is, frankly, immense. Engaging in a venture you are incredibly knowledgeable about doesn't just afford financial rewards but also ignites a sense of rewarding fulfillment that is intensely personal and goes beyond tangible means.

This profound meld of personal, emotional, and professional fulfillment cascades from living in alignment with your passion and encapsulates a thriving blogging journey. This magnificent synergy of passion and expertise, combined with the eagerness to share and connect, engenders unparalleled personal satisfaction. It's more than just a rewarding endeavor from a financial standpoint; it's a rich tapestry of creative expression, intellectual stimulation, continued personal growth, and the sincere joy of sharing your knowledge. It's a manifestation of loving and doing what you do with excellence. 

Ultimately, it's about thriving in your zone of genius while simultaneously nurturing your growth and uplifting those on the receiving end of your mastery. This, dear friend, is the essence of creative outlet and personal satisfaction.

Unleashing the power to generate massive income right on autopilot through the fascinating blogging world isn't just a dream; it's within reach. This provides a wellspring of residual income potent enough to turbo-charge your financial freedom and hands you keys to a life of exhilarating flexibility. It doesn't stop with simply earning—it transcends financial realms into a profound opportunity for personal growth. 

Think about it, with blogging; you are building much more than an automated revenue system. You are crafting an avenue for limitless self-expression and an incredible branding opportunity showcasing your unique value and talents. This isn't just an occasional cash injection but a bee-line to substantial, scalable, ongoing profits that harmonize perfectly with a relaxed and personalized lifestyle. All this comes at an unbelievably low entry and maintenance cost. 

Like any worthwhile pursuit, it's a journey that demands dedication, commitment, and a robust startup effort. Yet, as you traverse this path and your blog begins to flourish, the return on your efforts can be immensely satisfying financially and personally.

This is your ticket to personal freedom—freedom from the constraints of time, physical location, and financial limitations. With blogging, you are entering a promising world with opportunities to explore and engage. Embrace the process, enjoy the journey, and remember every step is moving you closer to your ultimate destination: personal freedom and financial abundance.

What strategies can be used to generate consistent income from blogging?

Generating consistent income from blogging requires a well-thought-out and strategic approach. While blogging may seem easy to make money, it requires consistent effort, dedication, and a deep understanding of various income techniques. Here are some strategies that can help you generate consistent income from your blog:

Build a Niche Blog with a Secret Autopilot AI Tool!

We all are aware that in the world of entrepreneurship and digital marketing, niche blogs are the hidden treasures waiting to be discovered. They are gateways to making sizeable profits from affiliate marketing and ads. But, not just any kind of blog, we're talking about niche blogs filled with evergreen content-- the type of content that retains its relevance, keeping your blog trafficconsistent. 

What if I told you there's a tool, a concealed blogging apparatus that not only affiliates have been using but has been quietly making significant amounts of money for them while they sleep? Yes, you heard that right! Here I am, unveiling the doorway to passive income, commanding abundance even in your sleep.

This ingenious tool is a product of advanced technology, featuring some cutting-edge AI capabilities that revolutionize the process of blogging. And not to worry, even for a novice, its user interface is quite easy to navigate, transforming complex programming into a simple, well-guided process right before your eyes. 

Now, let me paint you the full picture. Imagine a tool running around the clock. It autonomously comes up with topics relevant to your niche, and meticulously writes well-researched articles, not just any article but quality SEO-friendly ones. As if that's not impressive enough, it goes as far as publishing these articles on your WordPress blog. All these happening while you are taking that much-needed beauty sleep.

The catch is - it's not just about one blog or a single article. If you have been in this business for a while, you can agree that depending entirely on Google ranks and algorithms can be perilous. To thrive, you need to reinvent the wheel, work smarter, explore the scale, and diversify your approach. Trust me, using this hi-tech tool on multiple blogs will amplify your revenue streams, enabling financial independence in no time.

To conclude, the adage "money never sleeps" resonates perfectly with this tool. Adopting this methodology ensures you remain proactive in your quest for financial freedom. Remember, time waits for none but your blog can now keep achieving milestones even while you sleep! With the perfect blend of advanced AI and my tried and tested strategies, discovering the wonders of digital entrepreneurship is only a couple of clicks away. Trust in the system. Let's conquer together.

Build an Engaged Audience

Building a faithful and fully engaged audience is absolutely paramount if you want to see a steady stream of income from your blog. This is much more than just straightforward numbers – your community needs to be actively interested and engaged in the content you put out there. After all, your success isn't just about how many people visit your site, it's about how many people come back again and again because they find real value in what you offer.

Your time must be invested in cultivating this reader engagement. Make sure to engage in a regular dialogue with them. Respond to comments and emails promptly and genuinely. Your readers will appreciate your attention and recognition as it creates a personal connection. Also, don't shy away from using social media platforms to foster these connections. Connect, converse, interact and more importantly, show your human side. People are more likely to follow you if they feel they're interacting with a real person, not just a faceless blog.

Building strong relationships should be one of your foremost priorities. The great thing about these relationships is that they engender trust. And trust is priceless - a trusted recommendation can influence decisions more than any other form of advertising. The more trust you establish, the greater the chances that your readers will feel confident sharing your content with their circles. That equates to more reach for your content and, consequently, an influx of new visitors turned regular readers to your blog.

Staying in sync with the latest trends and tailoring your content to cater to your audience's interests is thus keystone to cultivating an engaged following. So, don't just stop at creating amazing content, go one step further and make it relatable too. It's a winning strategy that will definitely stand you in good stead.

Build an Email List

Email marketing is not just a mere tool; it's an instrumental engine that drives your online business towards financial freedom. By developing and nurturing relationships with your subscribers, you can exponentially increase your income potential.

The first step in this rewarding journey is by offering irresistible values to your audience. These enticements can come in various shapes and sizes but are most effective when they are either persuasive e-books or intriguing exclusive content. Such items hold value for your audience and will convince them to willingly share their contacts with you. These fruitful exchanges don't just increase your contact base but also motivate your audience to become a part of your brand story.

While the prospect of having a burgeoning email list is exciting, without the right management, it can quickly become ineffective. This is where the art of segmentation comes into play. By categorizing your readers based on their individual interests, you're essentially customizing your communication to better resonate with them. As your subscribers are furnished with content that caters to their needs, they're more likely to engage with the information and act upon any recommendations you make.

In terms of financial gains, did you know that for every $1 spent on email marketing, an average return of $42 can be expected (according to the Direct Marketing Association)? These numbers explain why peering through your clients' interests and extending them bespoke content could easily mean the difference between substantial earnings and potential income sitting untapped.

Once your email list is up and running, and each reader's interest has been meticulously categorized, it's time to promote your offerings. Whether they are your products, services, or affiliate recommendations, strategically integrated email campaigns serve to be perfect testing grounds. By keeping your subscribers informed about the latest features, services, or trending offers, you not only drive sales but also constantly connect them with your brand narrative – a well-told story behind your diligent efforts.

So, as we explore these varied facets of email marketing, remember that your journey toward financial prosperity begins with building and nurturing a loyal subscriber base. Through systematic processes, you can cultivate your audience's interest and guide them towards making purchases that contribute both to their satisfaction and your earning potential. It is essentially realizing that building an email list is not simply a task, but an investment into your business future and your journey towards financial freedom. 

Lastly, consider the fact that close to 90% of marketers in a survey by Demand Metric and the Data & Marketing Association reported that email is their primary source for lead generation. Therefore, trading an e-book for email addresses cannot only increase profits significantly but also build a sustainable and ever-growing base for potential earning opportunities.

How to monetize?

Monetize with Display Advertising

With your niched blog up and running, it's now time to monetize. One of the best methods for generating consistent income is through Display Advertising. The premise of this method is straightforward; advertisers pay you to display their ads on your blog. These ads can be in the form of banners, video ads, or any digital advertorial content. In 2019, display advertising spending accounted for 35% of all digital advertising spending worldwide. That's a staggering $181 billion! Your blog, regardless of your niche, can tap into that wealth.

Choosing the Right Advertising Platform

One size does not fit all in display advertising. Based on my vast experience, Google AdSense is an ideal starting point. They have a wide array of advertisers in their network, ensuring you don't run out of promotions to display, and cash to earn! But don't stop there, explore more alternatives like Media.net and PropellerAds. Diversifying can provide higher earnings – total worldwide revenue with Google’s partner sites amounted to $23.3 billion in 2020 alone. However, ensure that their ads align with your niche to increase your chances of conversion.

Setting Up and Managing Your Ads

Once you select the right ad platforms, setting up the ads is the next process. It usually involves copying a piece of code into your blog posts or sidebar. Managing ads involves controlling where they show up, what kinds of ads appear, and tracking performance over time. With diligent management, you could earn up to $0.15 to $2 per click. But, with higher traffic, this could sum up to a hefty payout.

Optimizing Ad Performance to Increase Revenue 

Your work doesn't stop at setting up advertisements. To maximize your profit potential, you need constant optimization. This involves tweaking ad placements, ad sizes, and testing out different types of ads. EMarketer forecasted that advertisers are expected to invest $98.3 billion in programmatic advertising this year, so taking the time to optimize your ad performance could yield substantial returns.

Insider Tips and Techniques on Monetization

To maximize your profitability, consider these tips:

- A thorough understanding of your readers' needs and interests is the key. The more relevant the ads are to your audience, the higher the chances of clicks and revenue.
- Keep the ads above the fold (visible without scrolling) to ensure they grab your visitor's attention.
- Don’t overcrowd your site with ads. It can distract your readers and decrease your blog's performance.

Affiliate Marketing

Affiliate marketing is a powerful way to earn money online by promoting someone else's products or services. Essentially, you partner up with a company, pick a product from their catalog, and every time someone from your network makes a purchase using your unique referral link, you get a commission.

Today, the affiliate marketing industry is worth $12 billion, and it is estimated that advertisers are spending nearly 16% of their online order value on affiliate programs. This type of eCommerce sales is projected to hit $6.8 billion by 2020.

Choosing the Right Affiliate Network

The first step in affiliate marketing is choosing the appropriate affiliate network. These are platforms like Amazon Associates, CJ Affiliate, and ClickBank that connect affiliates with merchants. The right network for you depends on your niche and the products you want to promote. Always remember, a product that's valuable and relevant to your audience gives you a higher chance of making a sale.

Promoting Affiliate Products Effectively 

The most effective way to promote affiliate products is by creating engaging content around them. This could be blog posts, social media updates, email newsletters, or even YouTube videos. 
The aim is not to push your audience to buy but to provide valuable and credible information that helps them make a purchase decision. 

According to a survey by Rakuten Marketing, 84% of marketers said they had scored affiliate sales from blogging, showing the immense potential this marketing method holds for generating online income.

Optimizing Conversion Rates 

Improving your conversion rate is crucial to make the most money from affiliate marketing. A/B testing, placement of your affiliate links, and calls to action are a few strategies you can use to enhance your conversion rates. 

Data from Invesp shows that website conversion rates, on average, lay around the 2.35% mark, but the top 25% are converting at 5.31% or higher. So, there’s always room for improvement.

Tracking Your Affiliate Marketing Success

Track your campaigns to determine what's working and what’s not. This will help you make necessary adjustments for improving your performance. By monitoring the metrics, you can understand more about your audience’s behavior and preferences.

Remember, in affiliate marketing, consistency is key. Monitoring your results and improving your strategies will significantly help in driving more revenues. In the words of Robert Glazer, a thought-leader in the affiliate marketing world, "Affiliate marketing has made businesses millions and ordinary people millionaires."

Sponsored Posts and Reviews

Brands may approach you for sponsored posts or reviews as your blog grows and gains credibility. This involves writing content or reviewing products/servicThank you for sponsoring mees in exchange for payment or free products—only partner with brands that align with your values and offer genuine value to your readers. Disclose when a post is sponsored to maintain transparency and trust with your audience.

Create and Sell Digital Products: Leverage your expertise by creating and selling digital products like e-books, online courses, or templates. This monetization strategy requires high-quality content and expertise in your niche. Focus on creating valuable and actionable content, and market your products effectively through your blog, email newsletters, and social media platforms.

Offer Consulting or Coaching Services: If you have established yourself as an expert in your niche, offer consulting or coaching services. Many readers may be willing to pay for personalized advice or guidance. Package your expertise into service offerings, promote them on your blog, and ensure competitive pricing.

Diversify Your Income Sources

Relying on a single income stream may be risky, so diversify your income sources. Combine various strategies mentioned above, explore sponsored collaborations, explore e-commerce opportunities, or even consider public speaking engagements or brand partnerships. By diversifying your income sources, you can mitigate risks and ensure a consistent revenue stream.

Remember, generating consistent income from blogging requires time, effort, and persistence. Continually learn and adapt to evolving trends, experiment with new strategies, and create valuable content that addresses your audience's needs.

Zigmars Berzins

Zigmars Berzins Author

Founder of TextBuilder.ai – a company that develops AI writers, helps people write texts, and earns money from writing. Zigmars has a Master’s degree in computer science and has been working in the software development industry for over 30 years. He is passionate about AI and its potential to change the world and believes that TextBuilder.ai can make a significant contribution to the field of writing.